The reason for the refusal is that the trademark is similar to the registered trademark No. 5512024 “VERITAS “(Hereinafter referred to as the quotation mark).

After the analysis of the reasons for refusal, our company thought when the cited trademark is Latin, will be translated as "truth" or "fact", but China's ordinary consumers rarely know Latin  and "VERITAS" meaning"truth", both appearance are very different, if applied for review，it have the opportunity to pass. Taking into account the market outlook of the "truth" trademark, “Famousound Company” decided to obtain the exclusive right to the trademark by review application, then entrustedour company for "truth" trademark review rejection.

Our company described both of the composition of elements, identification and overall visual effects are clearly different, they not constituted a similar trademark, both uses do not cause consumer confusion and mistakes.